Learn How to Start a YouTube Channel Today: Unleash Your Creativity and Reach Millions

Disclaimer: This post may contain affiliate links, meaning we get a small commission if you purchase through our links. For more information, please visit our Disclaimer Page.

Let’s talk about how YouTube can be the number one way to sell courses online. It’s a great platform to create mini lessons and teach people, and it’s all similar to a course. The focus is on making money, not just views or subscribers. YouTube is the best place to grow an organic, real audience and the number one organic channel to sell courses. This article will cover how to build a following on YouTube, how to treat YouTube as a business, how to get comfortable on camera, YouTube SEO, how to start your channel the right way, your title and thumbnail first approach, your YouTube content calendar, how to script videos, and your YouTube action plan.

Key Takeaways

• YouTube is the number one organic channel to sell courses and the best place to grow an organic, real audience.
• Treating YouTube as a business is essential to make money and increasing your lead count.
• Getting comfortable on camera and having a solid YouTube SEO strategy is crucial for success on the platform.

The Importance of YouTube for Selling Courses

When selling courses online, YouTube is the number one platform to consider. It provides a great way to create mini-lessons and teach people, similar to a course. The key to success on YouTube is to focus on money overviews rather than vanity metrics like views and subscribers. There are plenty of examples of course creators with small channels making six figures a month selling courses.

Money Overviews

To be successful on YouTube, you need to focus on making revenue through selling your courses. It’s a different strategy than growing a channel as a YouTuber. You need to think about it strategically, treating it like a business and not just a hobby. Instead of trying to be a YouTuber, you’re building a consistent audience to sell your courses and make money.

Organic Audience Growth

YouTube is the best place to grow an organic, real audience today. It’s the number one platform to build an organic following, as people watch people they like. You can use YouTube to build an authentic audience by being yourself and sharing your experience. It’s the best way to get to know people and build trust with your audience.

The Best Organic Channel to Sell Courses

YouTube is also the best organic channel to sell courses. You can teach on YouTube, and it’s similar to a course, making it the perfect place to sell courses. You want to make sure everything runs smoothly on YouTube. Give away everything, build a real name for yourself, and people will buy your course to get the implementation program, strategy, step-by-step guidance, and support.

To get started with your channel, you need to do competitive research. Start by searching for popular and relevant channels in your niche. Please make a list of 10 channels and view their most popular uploads. Take notes on their production quality, likability on camera, thumbnails, and titles. Use this information to create videos for which you can get views and build the right audience.

In summary, YouTube is the best platform to sell courses online. It provides a great way to teach people and build an authentic audience. You can make money with a small YouTube channel by focusing on money overviews. The key is to treat YouTube like a business, not just a hobby, and give away everything to build trust with your audience.

Treating YouTube as a Business

As mentioned earlier, treating YouTube as a business is crucial to make real money. We need to start thinking about it strategically, not as a hobby. Just like we treat blogging like a business, we must treat YouTube like a business.

Strategic Thinking

How would we run our YouTube channel like a business? We need to schedule our content, plan our video topics, and think about how to push people to our course and increase our lead count. We need to be strategic in our approach and not just create videos for fun.

Video Topic Selection

Video creativity is the foundation of our YouTube channel. We must develop video ideas to attract and push our audience toward our course. We can get ideas from other videos, titles, and thumbnails. We must also consider our audience’s search intent and create videos based on that.

SEO Strategy

Much like blogging, YouTube has SEO. We must create an SEO strategy for our channel, especially when starting. We need to find video opportunities based on discovering keywords and competitive research. We must build an audience based on keywords and SEO in our chosen niche. We also need to remember that most of our views will come from recommended videos, so we need to create content that will get recommended to similar content.

In conclusion, treating YouTube as a business is essential to make real money. We must be strategic, consider our video topic selection, and create an SEO strategy. Doing this can attract our audience, push them toward our course, and increase our lead count.

Getting Comfortable on Camera

When creating videos for your YouTube channel, one of the most important skills you can have is being comfortable on camera. It’s natural to feel nervous or uncomfortable initially, but with practice and persistence, you can improve your on-camera presence and become more confident.

The key is to face your fears and practice consistently. Shooting videos regularly, even if not posted, can help you get more comfortable on camera.

It’s also important to be authentic and natural on camera. Don’t try to be someone you’re not or put on a persona. Speak as if you’re talking to a friend or colleague, and be yourself. This will help you connect with your audience and build trust.

Another tip is to practice your delivery and pacing. Speak clearly and at a pace that’s easy to follow. Refrain from mumbling or speaking too quickly, making it difficult for viewers to understand what you’re saying.

Finally, make sure you have a comfortable and engaging on-camera presence. Smile, use hand gestures, and maintain eye contact with the camera. This will help you become confident and engaging and keep your viewers interested in what you have to say.

Getting comfortable on camera is crucial for anyone looking to create content for their YouTube channel. You can improve your on-camera presence and become a more confident and engaging speaker with practice and persistence.

YouTube SEO

When it comes to YouTube, search engine optimization (SEO) is just as important as it is for blogging. However, the algorithm works differently for videos, focusing on click-through rate and retention rather than on-page SEO and authority. We must create an SEO strategy to build an audience and sell courses based on discovering keywords and competitive research.

Video Ideation

The foundation of any YouTube channel is video ideation. Video ideas can come from anywhere, and it’s important to jot them down as they come to you. You can also get opinions from other videos, titles, thumbnails, and content in your niche. As you create content, your ideas will continue to flow, so keeping track of them is important.

Search Intent

People search YouTube for content, so a keyword strategy is important. However, most views will come from recommended videos, so it’s important to create content that will get recommended. You can start with a search strategy, but building a new audience requires creating videos to get views and building the right audience through the algorithm.

Competitive Research

Search for popular and relevant channels in your niche to get started with your channel. Please make a list of 10 channels and view their most popular uploads. Take notes on their production quality, likability on camera, and the effectiveness of their thumbnails and titles. This will help you get an idea of what works in your niche and what you can do to stand out.

How to Start Your Channel the Right Way

When starting your channel, it’s important to do your research and plan. Here are some steps to take to start your channel the right way:

• Choose your niche: Decide on what topic you want to create content about. Choosing a niche, you are passionate about and knowledgeable about is important.
• Create a content plan: Plan your content so you know what videos you will create and when. This will help you stay organized and consistent with your uploads.
• Invest in quality equipment: Invest in a good camera, microphone, and lighting equipment to ensure your videos look professional.
• Optimize your channel: Make sure your channel is fully optimized with a clear profile picture, banner image, and channel description. This will help potential viewers understand your channel and why they should subscribe.
• Publish high-quality videos: Create high-quality videos that provide value to your audience. Make sure your videos are well-researched, engaging, and informative.
• Promote your channel: Promote your channel on social media, forums, and other online communities to reach a wider audience.

Following these steps, you can start your channel on the right foot and build a strong foundation for success. Building a successful channel takes time and effort, so stay consistent and create high-quality content.

Your Title and Thumbnail First Approach

Your title and thumbnail are crucial when creating videos for your YouTube channel. They are the first things potential viewers will see, and they can make or break whether someone clicks on your video. So, you want to ensure that your title and thumbnail are eye-catching and accurately represent the content of your video.

First, let’s talk about your title.

Your title should be clear and concise, and it should accurately describe what your video is about. You want to use keywords that people are searching for, but you don’t want to be misleading or clickbait-y. Your title should entice people to click on your video, but it should also accurately represent the content of your video.

Next, let’s talk about your thumbnail.

Your thumbnail is like a book cover – it should be visually appealing and give potential viewers an idea of what they can expect from your video. You want to use high-quality images, and you want to make sure that your thumbnail accurately represents the content of your video. You can also add text to your thumbnail to make it more eye-catching and give potential viewers an idea of your video.

Your title and thumbnail are crucial components of your YouTube videos. They are the first things potential viewers will see, and they can make or break whether someone clicks on your video. So, take the time to create compelling titles and thumbnails that accurately represent the content of your videos.

If you have difficulty creating thumbnails for your first videos, you can hire a freelancer on the Fiverr platform.

Your Youtube Content Calendar

Now that we have discussed the importance of Youtube SEO and how to do competitive research, let’s move on to creating a content calendar for your Youtube channel.

A content calendar is a schedule that outlines the videos you will create and when you will publish them. This will help you stay organized and consistent with your content, which is crucial for building a loyal audience.

Consider the topics and keywords relevant to your niche and audience when creating your content calendar. You can also use the competitive research you did earlier to get ideas for your videos.

Here are some tips for creating a content calendar:

• Plan: Create a schedule for the next few months and stick to it. This will help you stay consistent and avoid last-minute stress.
• Mix up your content: Don’t create the same type of video every time. Mix it up with tutorials, Q&A’s, behind-the-scenes, and other types of content that your audience will enjoy.
• Be seasonal: Plan videos around holidays and seasons. For example, create Thanksgiving recipes in November if you have a cooking channel.
• Collaborate: Consider collaborating with other YouTubers in your niche. This can help you reach new audiences and create fresh content.
• Analyze your data: Use Youtube Analytics to see which videos perform well and adjust your content calendar accordingly.

Remember, your content calendar is not set in stone. You can always make changes and adjust as needed. The key is to stay consistent and provide value to your audience.

How to Script Videos

When creating videos for your YouTube channel, scripting is important to ensure your message is clear and concise. Here are some tips on how to script your videos effectively:

• Start with an outline: Before writing your script, outline the main points you want to cover in your video. This will help you stay on track and get all the important information.
• Use a conversational tone: When writing your script, try to use a conversational tone. This will help you connect with your audience and make your video more engaging.
• Keep it short and sweet: Attention spans are short, so keeping your videos concise is important. Try to keep your script under five minutes.
• Use bullet points: Bullet points are a great way to organize your script and make it easier to read. Use them to highlight key points and important information.
• Practice, practice, practice: Once you’ve written your script, practice reading it out loud. This will help you identify any awkward phrasing or areas where you stumble and allow you to make adjustments.
• Use visuals: Visuals are a great way to break up your script and make your video more engaging. Consider using images, graphics, or charts to illustrate your points.
• Be yourself: Finally, remember to be yourself. Your audience wants to connect with you, so don’t be afraid to let your personality shine through in your videos.

Following these tips, you can create compelling and engaging videos for your YouTube channel to help you build your audience and sell your courses.

Youtube Action Plan

Now that we understand the importance of YouTube for selling courses and how to optimize our content for the platform let’s create an action plan to get started.

• Define your niche and target audience: Understanding your niche and target audience is important before creating any videos. This will help you create relevant and valuable content for your audience, essential for building a loyal following.
• Conduct keyword research: Use tools like Google Keyword Planner and TubeBuddy to identify keywords and phrases relevant to your niche and with high search volume. Incorporate these keywords into your video titles, descriptions, and tags to improve your visibility in search results.
• Create a content calendar: Plan out your video content in advance to ensure you consistently publish high-quality content that resonates with your audience. Consider creating a mix of educational, informative, and entertaining videos to keep your audience engaged.
• Optimize your videos for engagement: Focus on creating compelling thumbnails, titles, and descriptions that grab your audience’s attention and encourage them to click on your videos. Use annotations and end screens to promote your other videos and encourage viewers to subscribe to your channel.
• Engage with your audience: Respond to comments and messages from your audience to build a sense of community and foster a loyal following. Use feedback from your audience to improve your content and tailor your videos to their needs and interests.

By following these steps, you can create a successful YouTube channel that helps you build an organic audience and drives sales for your courses. Remember, consistency is key, so stay committed to creating high-quality content that provides value to your audience.

F.A.Q. on Create a Youtube Channel

Conclusion

YouTube is a powerful platform for selling courses online. It provides a way to create mini-lessons and teach people, similar to a course. While building a following on YouTube is important, it’s not about vanity metrics like views and subscribers. Instead, it’s all about making revenue through selling courses.

To succeed on YouTube, it’s important to treat it like a business and think strategically. It would help if you focused on creating content that will attract your target audience and provide value. Additionally, getting comfortable on camera is crucial, as it’s the best way to teach and build an organic audience.

SEO is also important on YouTube, and you should create an SEO strategy to help YouTube understand your content and build an audience in your niche. Competitive research is crucial to understanding what works and what doesn’t in your niche.

YouTube is a valuable tool for course creators, and with the right strategy and approach, it can be a powerful way to sell courses and build a successful online business.

See our Credits page to see the sources of origin of some of the images published on MktBeginner.